Real Sociedad Unveils New Jersey for 2026-27 Season

Real Sociedad has unveiled its new jersey for the 2026-27 season, designed by Joma. The jersey is an elegant and essential design that seeks to highlight the essence and elegance of the vertical white and blue stripes.

What's new in the jersey?

The jersey features a contemporary design that reinterprets the club's DNA. The badge has been applied in satin silicone, adding texture and relief.

Why is this jersey important?

The jersey is a way of understanding football, a shared feeling and a permanent connection with Gipuzkoa, San Sebastián and the club's history. The inscription on the inside of the collar, “Aurrera txuri-urdinak!”, is the war cry that is part of the club's anthem.

What comes next?

The second jersey could be black and the third red, according to Giovanni Batista, a collaborator of Radio MARCA Donostia. Real Sociedad is currently in 10th place in La Liga, with 46 points, 11 wins, 13 draws and 14 losses in 38 games.